Email processes have evolved over the last two decades and are the most common form of communication, especially in business. Even with all of the social media platforms that exist today, email automation still represents a significant return on your marketing dollar. Opening rates of qualified lists are still extremely high and if your list is segmented, even higher.
Our team can help you design, integrate and automate email campaigns from the creation of a lead magnet on a landing page to your drip campaign.
“Marketers who use segmented campaigns note as much as a 760{24ab011d260927fbcbcef78523985ab4e499b79a78cec1edfb4cb90ad9d90cc0} increase in revenue.”
Source: https://blog.hubspot.com/marketing/email-marketing-stats
After testing several email marketing software, our favorite tool for the job is by far ActiveCampaign for its simplicity of use.