Shuttered brick & mortar stores across the world are focusing on the well-being of their employees… and making sure there’s still a business for their community to return to after COVID-19. People want to support their communities in the face of the COVID-19 crisis, but businesses that operate out of physical locations face a unique challenge if they are to take advantage of that support.

How do you flip your physical business into an online business — and do it within a few days?

Here are seven ways some of Chicago’s brick & mortar businesses have pivoted their operations online in response to COVID-19:

  1. Shift from a tasting menu to take-out menu. (Elizabeth Restaurant)
  2. Create a newsletter with content that people want to get. (Lost Lake Tiki)
  3. Keep the show going with a virtual experience. (The Annoyance Theater)
  4. Create new opportunities for people to do what they love. (CARA & Fleet Feet)
  5. Collaborate with others to create unique products. (The Hideout)
  6. Let your audience attend your event from home. (Whistleblower Gallery & Tula Yoga)
  7. Deliver the essentials to your customers. (VCA Animal Hospital & Beermiscuous)

Read the full article on Active Campaign’s website